Mad for March in Mission Hills | A Word from our President


Mad for March in Mission Hills

By: Krista Lombardi, President, Mission Hills Business Improvement District
Lombardi Team at Scott & Quinn Real Estate

If you are anything like me, the arrival of spring during the month of March feels like a new beginning. It happens to be my birthday month which I share with Saint Patrick and all of the day’s revelers. I plan to keep it local and celebrate in Mission Hills, knowing our neighborhood is well-prepared to host those who will be celebrating with me.  Hope you will too.

Building on last year’s success, another March must-do is the Mission Hills 5k. Each year the Mission Hills BID has offered its support for this 5k and many of the BID’s members continue to serve as sponsors.  All proceeds raised go directly to support STEAM programs at Grant K-8. Grant is a true jewel in Mission Hills which attracts families with children and enhances our fine neighborhood of businesses, residences, and schools. This year’s 5k takes place on Saturday, March 10, beginning at 8:00 a.m.  Please join me in supporting this annual event as a sponsor and runner.

A Word from our President Mission Hills BID

The increased turnout at the BID’S committee meetings, board meetings, and business mixers has been heartening. Newattendees bring new energy. Please join us on the first and third Wednesdays of the month at 3:00 in the parlor of the Mission Hills United Methodist Church for Mission Hills BID meetings. Also, BID business mixers are hosted by local businesses and take place quarterly on the third Wednesday, following the BID board meeting. All who hold a valid business license in the Mission Hills BID, or have joined as associate members of the Mission Hills BID, are encouraged to attend the quarterly mixers.

Luciano Cibelli – New owner of The Red Door

And, speaking of new, I recently met Luciano Cibelli, the new chef/owner of The Red Door, 741 West Washington. Following more than a decade as chef at an Italian restaurant in San Diego’s North County, Luciano is excited to be in the fine dining neighborhood of Mission Hills. I also recently met Colleen Field, Agency Owner of Allstate Insurance, 930 West Washington.  Colleen has been with Allstate Insurance for nearly two decades and is enthusiastic to now have her own agency in Mission Hills. Welcome Luciano and Colleen! 

Colleen Field – Allstate Insurance Mission Hills

I appreciate the many business owners and residents who share with me their thoughtful ideas and hopes for tackling neighborhood issues and promoting collaborative neighborhood involvement. During the last couple of weeks the BID received many questions about the free standing lime green bicycles in Mission Hills. The company placing the bikes is LimeBike. The placement happened without outreach to the BID. The day after the bikes landed in the BID we extended an invitation to LimeBike general manager Zack Barlett to attend a BID meeting, and he accepted. During the March 21 Mission Hills BID board of directors meeting, a portion of time will be devoted to seeking input from Mission Hills’ business owners and residents about the LimeBike bicycles in Mission Hills. Please plan to attend and learn more. For more information about the meeting please visit:

As you welcome spring and consider what might be personally meaningful and worthwhile, please know the Mission Hills BID is a great organization looking for people who want to work together to make Mission Hills an even more preferred place to live, work, shop, dine and relax.   

There is so much for which to be Mad for March in Mission Hills!

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