Shop Small. Keep Mission Hills Businesses Open. – A Word from our President

Mission Hills Word From President J. Daniel Geddis

Shop Small. Keep Mission Hills Businesses Open.

A Word from our President

By J. Daniel Geddis
President, Mission Hills Business Improvement District
Realtor, Team D&B at One Mission Realty

It has been a pleasure serving as the elected president of the Mission Hills BID over the past two years, representing some 500 small businesses. Together, with a dedicated board of seven and our executive director and supportive business owners and residents, I feel that my time serving the BID has been challenging, fun, and always worthwhile. 

November is a busy month for our community of businesses.  

Thanks to the generosity of our host Rosario Monetti, please join me in the outdoor area adjacent to Meshuggah Shack, beginning at 4:00 p.m. on Wednesday November18th for the BID’s Annual Meeting and Mixer. The Mixer will follow from 4:30 p.m. until 5:30 p.m. If you wish to sit, do bring a chair. Safe social distancing and mask wearing are required. In addition to the normal business of the BID, directors and officers will be elected. If you pay a business license fee in our BID, you are eligible to vote. If you are unsure, we have a monthly update from the City of San Diego. And, due to the kindness of Mission Hills’ retailers, raffle items will be bountiful. Cash and credit will be accepted for the raffle.

We also invite you to join us in celebrating the 11th Anniversary of Small Business Saturday, on Saturday, November 28,  by kicking off your holiday shopping in Mission Hills. This annual event is a celebration of small businesses and the positive impact they have on communities across the country. An average two-thirds of every dollar ($0.67) spent at a small business stays in that local community. Please commit to shopping small for the holidays and invest in bettering our Mission Hills neighborhood. The BID has already begun kicking off the holiday season with local business specials promoted on social media. Follow @missionhillssd on Instagram to make sure to not miss any special offers. 

One of the first retailers to respond to the BID’s request for a sneak peek of their Shop Small Saturday offering was Backbone Floral & Vintage, where Owner Jesse Zmuda’s specials will include, free mini dried bundles with purchase of gift card and 15% off all vintage with purchase of Colors on Canvas Tote Bag. Zmuda also shared, “I think about the community every time I need to make a purchase. If my daughter wants lunch, I pick up something in my neighborhood to support small businesses in my community. When I need a gift for a birthday, I support local shops by buying a gift or gift card.  I’ve always supported other small businesses but I think since COVID I have gotten much better at shopping small and truly keeping it local!”

Whether you are a Thanksgiving holiday host or guest, please remember the fine items available at our local retailers. From farm fresh and delicious to prime and organic, every culinary item you may wish for a lovely holiday weekend of meals is available right here in Mission Hills. If you need a rest from meal preparations, consider ordering deliciously prepared take-out or enjoy a meal at one of our local Mission Hills restaurants.  If you are a guest, there is no better neighborhood of shops in which to find a special and unique hostess gift in every price range!

As 2020 draws to an end, it is more important than ever to support small businesses in Mission Hills with your shopping dollars. Remind others that small businesses are the backbone of our local economy. Their charm and character enliven our neighborhood. I am so very grateful to be part of such a vibrant and diverse community. By choosing to dine local, shop local and keep our precious financial resources local we make a difference in whether our local businesses survive and flourish.

My wish for you this Thanksgiving is for continuing good health and prosperity.